If a new report from the Wall Street Journal is to be believed, Google will soon be taking charge of its own branded smartphones and tablets.
According to the WSJ, Google and Motorola are now working on a new project dubbed the "X Phone," with a planned "X Tablet" to follow once the new smartphone is completed.
Motorola will still be creating Droids during this developmental stage, as the X Phone will be its own separate product.
Prior to this rumored new device, Google had let other companies develop the hardware for its Nexus brand, including the Samsung Nexus 4 and Asus Nexus 7.
Google's X man
Believed to be heading up the X Phone is former Google product manager, Lior Ron, who has a bit of experience with mapping.
Apparently Google doesn't wish to emulate the same troubles Apple had with its recent mapping software, and has put one of its top men in charge.
The reports also indicated the focus of the X Phone would be on providing consumers with an impressive, high-quality camera and the software to back it up.
That software is believed to include image and gesture-recognition technology from Motorola's recent acquisition, Viewdle.
Though actual specifications were on short supply, there is speculation bendable screens and ceramic materials were being used to make the X Phone more durable.
Whether or not the final phone ends up using such a design remains to be seen, but it appears Google is willing to try new tactics to create an attractive smartphone.
Unexpected
Just a few short weeks ago, Google's CEO Larry Page said it was too soon for a Motorola-branded Nexus device.
Page also stated Google was evaluating the development of "amazing innovative devices," and it appears he was telling the truth on both counts.
With all attention focused on the idea of a Motorola Nexus, no one was expecting Google to be working with its recently purchased manufacturer on an entirely new line-up.
There's no telling how long it will be until the X Phone is revealed to the public, but Google entering the smartphone arena with its own potential devices is a major step.
TechRadar has reached out to Google, and will update this story if and when they reply.
Source : http://www.techradar.com/news/phone-and-communications/mobile-phones/google-and-motorola-reportedly-working-on-new-x-phone-1120950
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