HTC has just posted its financial report for Q4 of 2013 showing it made a profit of $10.3 million thanks to selling its remaining stake in Beats Electornics.
Take that out and you see a quarterly operating loss of $52.7 million - a second consecutive one after a disappointing Q3. Total revenue for the period was $1.4 billion.
The company's Q1 2014 won't be rosy either with its forecast pointing to between $1.12 billion and $1.18 billion in revenue.
Nevertheless HTC CEO Peter Chou stays optimistic and emphasized that the company will turn more attention to a solid mid-range family of products in hopes to become more profitable. He stated that HTC will continue to stay focused on making the best smartphone building a compelling mid-range portfolio.
His words are backed up by Cher Wang, HTC's co-founder and chairwoman, who earlier said in an interview to Reuters: "The problem with us last year was we only concentrated on our flagship. We missed a huge chunk of the mid-tier market."
Source : http://www.gsmarena.com/htc_reports_negative_operating_margin_for_q4_2013-news-7780.php
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